Why this layout
Project pages now read like treatments, not posts.
The visual direction is intentionally quieter and more editorial, so future project media can carry the page instead of competing with the interface.
Case study
Mahindra XUV 3XO
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Overview
A campaign-oriented automotive piece built to balance speed, readability, and product authority across main film and cutdown formats.
Brand FilmSocial CutsLaunch Assets